What is the course about?
This course focuses on the knowledge, skills, and behaviours needed to deliver effective, professional, and customer-focused service. You will explore what customers expect, how organisations set service standards, and how customer service staff can respond confidently and professionally in a range of situations, including challenging ones.
The course also looks at customer rights, responsibilities, and relevant consumer protection, helping you understand how these influence customer service practice.
Course format
The course is interactive and practical. Sessions include:
- Short input from the tutor
- Group discussion and shared experiences
- Reflective activities
- Real-life customer service scenarios
- Quizzes and short tasks
- Time for questions and discussion
- People new to customer service or customer-facing work
- Those returning to work or changing roles
- People already working in customer service who want to improve confidence and skills
- Anyone who wants to better understand customer expectations and professional communication
- Understand what good and excellent customer service looks like
- Recognise how customer service behaviour affects customer experience
- Develop clear and professional communication skills
- Build confidence in handling complaints and difficult situations
- Understand customer rights and basic consumer protection
- Reflect on your own strengths and areas for development in customer service
- Apply learning to real-life customer service situations
- On a lower income (individual income less than £25,750 a year)
- In receipt of benefits (other than child benefit)
- Care leaver, refugee, foster carer, carer, military family / ex-armed forces personnel
- Have a learning difficulty or disability
- Have school aged children who receive means-tested free school meals.
- Not in work and looking to go into work, now or in the future.
